“We’re busy with a wide-ranging brand transformation that really seeks to restore Cadillac back to its original roots of being the pinnacle of luxury. When you have a 115-year-old heritage, it’s to be expected that you will have high points and low points. We are busy rebuilding and I think the tangible expression of those endeavors [is] in the products you see today.”
Enter the 2018 CADILLAC CT6 SEDAN featuring their new autonomous technology SUPER CRUISE!!!
The high-tech system, which involved data research covering 160,000 miles of digital maps in the U.S. and Canada, enables the driver to go hands-free, with the simple touch of a button.
“I have the benefit of knowing what’s beyond the horizon, and I can tell you, the products we are working on right now are absolutely brand transformational."