Thursday, February 9, 2017

BRONNER BROS. 70TH ANNUAL FEBRUARY INTERNATIONAL BEAUTY SHOW In ATLANTA on ROLLING OUT MAG!!!


If it is the month of FEBRUARY in the City of ATLANTA, then; it must be time for the BRONNER BROS. FEBRUARY 2017 INTERNATIONAL BEAUTY SHOW!!!

In 1947, BRONNER BROS. was founded in ATLANTA, GA, by the Original BRONNER BROTHERS - Dr. NATHANIEL H. BRONNER, Sr. and ARTHUR E. BRONNER, Sr., and were assisted by their sister, EMMA BRONNER.

They began teaching cosmetologists at the BUTLER STREET YMCA in Atlanta. Subsequently, the first Bronner Bros. Trade Show was born with approximately 300 in attendance.


Over the years Bronner Bros. continued to gain momentum and moved to the City Auditorium. In 1967, the newly completed Hyatt Regency Hotel and Bronner Bros. signed a ten (10) year contract to hold the annual convention. This would remain the home for the beauty show for the following twenty (20) years.
As the show grew – energetic, satisfied customers and space demands forced the selection of other sites for the show. With the show being such a phenomenal success, expansion included moves from the Marriott Marquis, Hyatt Regency, the Atlanta Merchandise Mart and finally to its present venue, the Georgia World Congress Center. 
BRONNER BROS. continues to move forward with enthusiasm to bring new innovative ideas, international influences and upcoming technology. In this new century- an era which promises to bring vast changes to our country and to our world—Bronner Bros. reflects on its past, in remembrance of the struggles and as well as of its victories and continues to keep growing forward. Over 60 years of experience, with a strong foundation created by the founding brothers, N. H. Bronner, Sr. and A. E. Bronner, Sr. and all those who have supported Bronner Bros. from the beginning,their eyes are set on the future, keeping a clear vision, focused path, and a continuing commitment to the community and to excellence.

WHY SHOULD YOU ATTEND???
EXPLORE THE FLOOR:

Discover the innovative solutions in the beauty industry today. Browse the aisles for companies displaying thousands of products and services. The Bronner Bros. International Beauty Show is your best opportunity to see the latest beauty technology, shop for professional products, and get all the knowledge you need, all in one place!

UNLEASH YOUR CREATIVE BEAST:
Use your industry skills and personal creativity to create a work of art that you are proud of and show it off at one of many Bronner Bros. Hair, Makeup, Nails, and Barbering or Beauty School competitions. The competitions will be separated into two categories: Students and Professionals.

CONNECTIONS:

Take full advantage of opportunity connect and network with your industry peers, Iconic educators and the biggest names in the Beauty and Barber industry at Bronner Bros. International Beauty Show.

LEARN TO EARN:


With over 100 professional education classes, manufactures and CEU classes, Bronner Bros. International Beauty Show offers you a wide assortment of top notch education- all presented by leading beauty industry professionals and participating companies.  Click here
to review our educational class schedule.

BRONNER BROS. Senior VP Of Trade Show Operations/ Director of Technology/Part-Owner JAMES BRONNER spoke with ROLLING OUT Magazine.

Here are some interview interludes:

What can attendees expect with the 70th anniversary of the show?
Attendees can expect more excitement, more celebrities, more events, and a higher level of stylists. This year, there will be a full comedy show featuring Kountry Wane and Steve Brown, a concert with K. Michelle and Young Dro, plus Sunday church services. Also, Sunday evening will house two battles: Battle of Beauty Schools and Barber Battle.
There will be a beauty museum showing the progress of the industry with tools on-site that new stylists have never seen. We’ll also be showing a video tracking the show throughout the years.
Rick Ross is going to debut his new project “RICH Hair Care” and bring along some of his celebrity friends, and Marcus Lemonis from “The Profit” will be there speaking and filming for the national TV show.
What are some major keys to managing a family franchise like the Bronner Bros.?
Strong family and personal values. Our faith has helped us a lot. The innovation we’ve had have come through spiritual insight and connections with God. We believe in God first, family second, and business third. My father built all of this and if he didn’t focus on building us, we would have destroyed the company in little to no time. Having values that you can’t put a monetary value on gives you longevity.
What are some tools and lessons that you can share that were handed down over the years since your father/uncle(s) started the business and the show?
Some of the things handed down that have helped with the success and longevity are, first of all, being aware of the trends and really keeping your finger on the pulse of what’s going on in the industry. The other tool was keeping the relationship vibrant with those who are at the top of the game. We have relationships with Beyoncé, Michelle Obama, Oprah, Halle Berry and Nicki Minaj’s stylist; they really are at the pinnacle of the industry. They give us ideas to keep things fresh because they are trendsetters for society.
How much advance planning does it take to put on a show like this biannually?
We only take one month off between shows. We’re basically planning year-round.
How big is the team?
We have about 17 members, but then we have a lot of partners that assist us with AV, graphics and security. We also have a lot of companies that assist us with the auxiliary parts of the show. Because our teams are condensed, we set up systems to help things run smoother.
What is this year’s theme?
The 2017 theme is, CELEBRATING 70 YEARS Of BEAUTY
We want to focus on that anniversary year of the company and the longevity because you don’t have many businesses, especially African American businesses, that have lasted for 70 years. We’ve been owned by the same family for those 70 years. I’m second generation, the youngest of the second generation, and we’re training up the third generation. We’re trying to keep things in motion to have it going to 100 years and beyond
The BRONNER BROS. 70TH ANNIVERSARY FEBRUARY INTERNATIONAL BEAUTY SHOQ takes place this weekend, SATURDAY, FEBRUARY 11 - MONDAY, FEBRUARY 13, 2017 at the GEORGIA WORLD CONGRESS CENTER 
For Inquiry, Information, Pricing, and Registration, PLEASE visit BRONNER BROS. 70TH ANNIVERSARY INTERNATIONAL BEAUTY SHOW.
-CCG




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