GENERAL MOTORS Chief MARY BARRA has had to recall over 30 million GM cars, and now finds herself in the most unenviable position of having reinvent the entire entity that is GENERAL MOTORS!!!
GM CEO Mary Barra was, appropriately enough, in her car when she heard the news that the company she’d been appointed to run two weeks prior was about to suffer the worst U.S. product-safety crisis in recent memory. It was at the end of a cold day in January, and her chauffeur-driven Cadillac Escalade was taking her home from the company’s headquarters in downtown Detroit when one of her lieutenants, product-development head Mark Reuss, rang with some very bad news. It was about the ignition-switch problem that would eventually lead to the recall of 2.6 million GM cars.
TIME Journalist RANA FOROOHAR took a trip to the MOTOR CITY to ride shotgun on MARY BARR'S BUMPY RIDE At The WHEEL Of GM.